- Posted by: Luciana Budiman
- Posted in: Global Connections
- When: 30.04.2012 at 4:00 PM
- Viewed: 353
I had the privilege to attend the Integrated Marketing Communications Conference held in Jakarta last week, and here are some important insights gained from the event.
- Posted by: Maria Alaguru
- Posted in: Measurement: Impact, trends and developments
- When: 27.03.2012 at 12:00 PM
- Viewed: 329
The PR industry lives in fear of being under-valued, unappreciated and worse, redundant – pitted against marketing and in the post-global economic crisis environment.
- Posted by: Hilary Chiu
- Posted in: Measurement: Impact, trends and developments
- When: 05.03.2012 at 11:15 AM
- Viewed: 228
The First Asia Pacific PR Summit on Measurement, organised by AMEC with Sentia Media as the exclusive National Partner, was held on 29 February - 1 March 2012.
- Posted by: John Chalmers
- Posted in: Global Connections
- When: 27.02.2012 at 2:00 PM
- Viewed: 224
Today people get news and information in a bewildering array of formats and styles with an explosion of new communcations platforms combined with older formats that still command significant audie ...
- Posted by: Leon Hudson
- Posted in: Measurement: Impact, trends and developments
- When: 20.02.2012 at 10:30 AM
- Viewed: 311
The 2012 Edelman Trust Barometer survey aimed to gauge attitudes about the state of trust in businesses, governments, NGOs and media entities across 25 countries.